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Professional course · Build a skill that pays
Plan and run marketing that brings in customers: content, social media, ads, search, email and conversion, with the numbers to prove it works.
Digital marketing is not posting and hoping. You learn to start with the customer, pick the right channels, make content and ads that work, and measure results so you know what to do more of. You finish by planning and building a full campaign.
A complete marketing campaign
Strategy, content calendar, ad set-up, funnel and measurement plan for a real or realistic business.
You are assessed with a final assessment (pass mark 60%) and a final project. Your certificate is awarded when you meet those requirements. Paying for the course does not award it on its own.
Plan for 3 months. It is self-paced, so you can study around work or school, and your progress is saved as you go.
No experience is needed. It starts with the basics and builds up to more advanced practice.
Yes, when you complete the lessons, pass the assessments and submit the final project. Paying for the course does not award the certificate on its own.
You pay once, by bank transfer to the Academy account, and send your receipt. The course opens as soon as the payment is confirmed.
Business Pathway
From a business idea to customers, sales and an online store.